Toshiba HD DVD Players Leading Hardware Pack

Toshiba, despite struggles the HD DVD format has had of late, did quite well in HD DVD player sales last year. The reason for this seems to be its aggressive pricing, which is reflected in more recent price cuts the manufacturer made.

Research firm DisplaySearch recently unveiled a report in which it stated, among other next generation DVD information, that Toshiba "was the leading vendor of standalone devices worldwide during the Q1-Q3’07 period, cumulatively accounting for nearly 64% more standalone units than all Blu-ray brands combined."

Toshiba was also in the top three for cumulative sales of next generation DVD hardware when game console hardware was factored in. It, Microsoft and Sony combined for a 98 percent share of the world's hardware shipments.