Microsoft Reaffirms HD DVD Love

Toshiba must surely have a headache by this time today. First Warner Brothers announces plans to end HD DVD support. Microsoft next comes along and indicates it might begin offering Blu-ray Disc support. Things smoothed out later however for the HD DVD camp as Microsoft backpedaled on the comments.

A Reuters interview earlier this week quoted a Microsoft marketing manager as saying his company would consider a Blu-ray option for the Xbox 360 if there was consumer demand for it. The company changed its tune quickly though after these comments were published, indicating that "HD DVD remains the only format to deliver quality experiences at affordable prices."

You can hear the sighs of relief right now coming from Japan.